Gemological excellence and the magnitude of history - that is the Royal difference - welcome to Royal Asscher!

The name Royal Asscher® is synonymous with the finest diamonds in the world. The company is still owned by the Asscher family, a renowned international diamond dynasty with more than a 160 year old legacy of diamond innovation, excellence, ethics and craftsmanship.

The signature cuts of Royal Asscher® the inimitable, patent protected Royal Asscher® Cut and the Royal Asscher® Brilliant Cut are considered to be one of the most beautiful diamond cuts ever created. Both cuts are featured in a series of collections designed by Lita Asscher, sixth generation Asscher diamantaire.